๐Ÿ•ต๏ธ Harley-Davidson, Inc. ($HOG)

SEC insider & ownership activity, last 12 months ยท CIK 793952 ยท every row links its SEC filing

Over the last 12 months insiders sold $723K against $462K of open-market buying. Starrs Artie bought $286K in discretionary trades (Mar). 1 planned sale is pending, the largest $393K (Farley Jr. James D). No red-flag 8-Ks in the window.

Aug 2025: net +$50K Sep 2025: net +$0 Oct 2025: net +$0 Nov 2025: net -$372K Dec 2025: net +$0 Jan 2026: net +$0 Mar 2026: net +$285K Mar 2026: net +$285K Apr 2026: net +$0 May 2026: net -$78K Jun 2026: net -$37K Jul 2026: net -$38K
Monthly net open-market insider flow, last 12 months (up = net buying)

Insider flow

3 buyers, $462K (4 lots) ยท 5 sellers, $723K (8 lots)

InsiderBuysBoughtSellsSoldLast
Starrs Artie1$286K 0โ€“Mar 9, 2026
Mansfield Luke Christopher0โ€“ 1$267KNov 20, 2025
Do Charles0โ€“ 2$182KMar 12, 2026
Farley Jr. James D0โ€“ 1$121KFeb 25, 2026
Jonathan R. Root0โ€“ 3$113KJul 1, 2026
Masood Rafeh2$100K 0โ€“Feb 27, 2026
Flees Lori Ann1$76K 0โ€“Mar 9, 2026
Paul J. Krause0โ€“ 1$41KMay 11, 2026

5%+ holders

HolderStakeClassScheduleEvent
Blackrock, Inc. 9.4% 13GApr 24, 2026 filing โ†—
Jaffer Rehan 9.1% 13DApr 16, 2025 filing โ†—
H Partners Management, LLC 9.1% 13DApr 16, 2025 filing โ†—
Donald Smith & Co., Inc. 9.0% 13GMay 14, 2026 filing โ†—
DSCO Value Fund, L.P. 9.0% 13GMay 14, 2026 filing โ†—
Dimensional Fund Advisors LP 5.4% 13GJan 23, 2025 filing โ†—
Vanguard Capital Management 5.3% 13GApr 30, 2026 filing โ†—

Planned insider sales (Form 144)

SellerPlannedApprox. sale date
Jonathan R. Root$38KJul 1, 2026 filing โ†—
Farley Jr. James D$393KJun 4, 2026 filing โ†—
Jonathan R. Root$37KJun 1, 2026 filing โ†—
Jonathan R. Root$38KMay 19, 2026 filing โ†—
Paul J. Krause$41KMay 11, 2026 filing โ†—
Do Charles$77KMar 12, 2026 filing โ†—
Farley Jr. James D$124KFeb 25, 2026 filing โ†—
Mansfield Luke Christopher$267KNov 20, 2025 filing โ†—
Do Charles$106KNov 7, 2025 filing โ†—

Material events (8-K)

ItemEvent date
Reg FD disclosure (7.01)Jul 23, 2026 filing โ†—
Financial Statements and Exhibits (9.01)Jul 23, 2026 filing โ†—
Earnings (2.02)Jul 23, 2026 filing โ†—
Financial Statements and Exhibits (9.01)Jul 23, 2026 filing โ†—
Officer/director changes (5.02)Jun 26, 2026 filing โ†—
Officer/director changes (5.02)May 21, 2026 filing โ†—
Shareholder vote (5.07)May 21, 2026 filing โ†—
Earnings (2.02)May 5, 2026 filing โ†—
Financial Statements and Exhibits (9.01)May 5, 2026 filing โ†—
Other events (8.01)Mar 6, 2026 filing โ†—
Earnings (2.02)Feb 9, 2026 filing โ†—
Officer/director changes (5.02)Feb 9, 2026 filing โ†—
Financial Statements and Exhibits (9.01)Feb 9, 2026 filing โ†—
Officer/director changes (5.02)Dec 10, 2025 filing โ†—
Officer/director changes (5.02)Dec 5, 2025 filing โ†—
Earnings (2.02)Nov 4, 2025 filing โ†—
Financial Statements and Exhibits (9.01)Nov 4, 2025 filing โ†—
Material agreement (1.01)Oct 31, 2025 filing โ†—
Acquisition or disposition (2.01)Oct 31, 2025 filing โ†—
Financial Statements and Exhibits (9.01)Oct 31, 2025 filing โ†—
Charter/bylaw changes (5.03)Sep 23, 2025 filing โ†—
Financial Statements and Exhibits (9.01)Sep 23, 2025 filing โ†—
Officer/director changes (5.02)Sep 9, 2025 filing โ†—
Financial Statements and Exhibits (9.01)Sep 9, 2025 filing โ†—
Reg FD disclosure (7.01)Aug 11, 2025 filing โ†—
Financial Statements and Exhibits (9.01)Aug 11, 2025 filing โ†—
Material agreement (1.01)Jul 30, 2025 filing โ†—
Financial Statements and Exhibits (9.01)Jul 30, 2025 filing โ†—
Officer/director changes (5.02)Jul 30, 2025 filing โ†—
Financial Statements and Exhibits (9.01)Jul 30, 2025 filing โ†—